Any experienced business owner knows that running an efficient and successful business along with maintaining relationships with his customers, employees, suppliers, and vendors, he needs to be organized and on top of the game. That is where the GoHighLevel (GHL) Customer Relationship Management (CRM) software comes into existence. In this complete GoHighLevel user review, we will break down this popular CRM software to evaluate its strengths and weaknesses so that you can decide whether it is right for your business in the year 2022. 

About The HighLevel CRM

You have probably heard of GoHighLevel if you are either in the business or even just into the world of technology. But if you haven’t, let me just explain that it is an incredibly popular CRM that allows users to manage their leads and track the success of their marketing campaigns, so they can scale up as quickly as possible with minimal overhead costs. It was launched by Shaun Clark in order to solve the digital problem in the market by integrating all marketing tools under one umbrella and it has been steadily growing since the year of its inception in 2018.  

GoHighLevel Software (or GHL in short) is a sales-management solution that helps you achieve your business goals. Its tools include everything from tracking and managing leads to building marketing funnels, from accounts management to creating new opportunities. Plus, it is easy to use because anyone can start using it straight out of the box with no prior experience. It is also possible to be used on mobile and syncs so well across all the devices seamlessly. So you can use it anywhere at any time. In fact, when I first tried it, I was impressed by how intuitive and responsive it was. Now let’s take a look at what it offers.

What types of work can be performed through GoHighLevel (GHL) CRM?

Let me just give you a short overview BELOW regarding what GoHighLevel CRM can perform:

• Email & SMS automation
• Pipeline and lead management
• Complete appointment scheduling
• Unlimited form and survey
• Building unlimited funnel and website
• Creating Unlimited sub-accounts for your clients and your other businesses.

NOTE: Currently, GoHighLevel CRM has 3 plans available and all these 3 plans have various features which we will be discussing below one by one.

How Much Does GoHighLevel Cost?

As far as pricing goes, there are three plans available. The GoHighLevel pricing plan can vary quite a bit depending on what you want to accomplish and how many resources you want to use.

However, GoHighLevel pricing is categorized into 3 packages as mentioned in the following section:-

1. Agency Starter Account
2. Agency Unlimited Account
3. Agency Pro (White Label Mobile App + Custom Zap Upgrade)

Currently, they offer a free trial period for 14 days, so you can try any of the above 3 packages before you buy!

That being said, if you’re just getting started with your business or don’t need anything too advanced yet, then I recommend going with their basic plan (Agency Starter Account). 

You will be able to try out all of their core features while still being able to take advantage of unlimited users and unlimited leads. All in all, if you’re looking for an affordable CRM that works seamlessly across multiple devices, offers powerful automation options, and integrates easily with other popular services, then look no further than GoHighLevel. It is a great option for small & medium-sized enterprises or businesses who want to grow quickly without breaking the bank!

Let us NOW look at the details along with their features one by one: 

 

AGENCY STARTER ACCOUNT

If you want to use this CRM for your OWN agency, or even want to set it up for ONE client, then you have to go for this SINGLE ACCOUNT.  Moreover, in this plan, you can also get the same features of the Agency Unlimited Account which we are going to discuss NEXT. But the ONLY catch is that you can NOT create any sub-accounts in this plan.

AGENCY UNLIMITED ACCOUNT

Agency Unlimited Account has all the same features as Agency Starter Account. In addition to that, if you have multiple businesses, or you just want to manage hundreds of clients and handle those businesses differently from different locations then the Agency Unlimited Account package is the ultimate solution for you. 

From this package, you can create:

• unlimited sub-accounts for your different businesses
• can create an unlimited funnel
• unlimited survey
• the unlimited campaign, and so on

In a word, you don’t need to hassle about those businesses and you will get a total management package from this Agency Unlimited Account.

Another good thing is that you can completely customize your CRM according to your own brand. You can customize your DESIRED login URL, upload your own logo, and add custom CSS. So you can use this as your own brand and feel a great difference. 

AGENCY PRO : (White Label Mobile App + Custom Zap Upgrade)

This package is the same as Agency Unlimited Account, together with some other additional features. Those are just included in the following section:-

Artificial Intelligence (AI) Based Conversational Bot:  The GoHighLevel Agency professional account offers you an Artificial Intelligence and Machine Learning function to assist and automate a few processes, especially, to deal with conversations. The AI bot can continue conversations in the medium of both spoken and text format.

Split Testing (A/B – Test): This GoHighLevel function enables you to decide which of your landing pages, home pages, or web pages are working better. In other words, it is simply called A/B testing.

Advanced API Access- This GoHighLevel function is the advanced form that gives the API access in this Agency Pro package. E-mail and text Rebilling are also included in this plan. 

Agent Reporting: It has also some of the following features such as:

• monitoring answered calls
• first-time calls
• missed calls
• scheduled calls and the average duration of each call.

It can also record your calls and if you have people working under you as Sales Associates, you will be able to see how they follow up and bring in the potential leads for you.

Why do you need it?

Time is money and time waits for none. Therefore, the more time you save each day by taking shortcuts and automating your systems means more time you have to get other things done. The key to optimizing your business with a CRM is to have its support for all of your most important processes and enable you to do something new and better every single day. If you are looking at building a business that scales in any way, shape, or form (regardless of whether it’s online or offline), then it is essential that you choose a CRM that has been designed with such businesses in mind.

Just enter into the world of GoHighLevel CRM because this CRM provides out-of-the-box integrations with some of today’s top tools and software providers, including Zapier which makes it easy to connect different apps together. Once everything is hooked up together, you can begin using GoHighLevel to automate processes such as email marketing and lead generation. This integration flexibility also enables companies that use multiple vendors or platforms to pull data from multiple sources into one central location where everyone can access it instantly if customized that way in the CRM software. 

How does GHL work?

Using Zapier to hook everything together, allows you to send a follow-up email if someone opens an attachment or opens a PDF or Word doc. This will also hook into your Lead Management Software, then you will be able to see which customers are engaging with your content. When you get a new contact from GoHighLevel, within seconds it will send you a text and email alert that includes all information about that prospect. 

I also include my current prospect list on one of my phones using Google Drive and Evernote, so I can pull it up at any time and update it in real-time. It is like having Salesforce right on your phone! This is going to allow me to stay connected with my prospective clients better than ever before. 

At first, it was hard to keep track of everything but now it has become easier for me. By writing these records in google drive, it helps me stay focused on my goals every day and makes sure I am not wasting time doing unnecessary tasks. This saves me tons of time by eliminating the extra step of logging into another system.

Now anytime I make an outgoing call to anyone who has engaged with my content on GoHighLevel, the next time we speak they already have my name and background information available for reference. This will help me build rapport faster and increase my chances of landing a new client. 

Another benefit of integrating GoHighLevel with contactFlow is that I will be able to see my progress in terms of the number of calls made, number of emails sent, number of meetings scheduled, etc. This will give me valuable insight into the effectiveness of my sales process and I will be able to quickly identify areas for improvement.

In the past, I would have had to manually log all this information into a spreadsheet and that’s time-consuming. With Zapier, it’s completely automated and takes less than 5 minutes to set up! In addition to staying organized with GoHighLevel + contactFlow, I also use it for other purposes such as sending an email when someone downloads a white paper or case study. I also use it to send an email when someone fills out a form on my website. This is a great way to remind people that I exist and to make sure they see the value in what I am offering.

It is also important to note that you can add multiple zaps for the same app/service so you can customize your own system. This is a really powerful feature that will save your time and money! I have recently added an additional zap so that anytime someone fills out my contact form, it automatically sends me an email with all of their information attached. In the past, I used to have to log into another system, copy/paste everything into a spreadsheet and then import it into contactFlow. But now, I am out of all these hassles and enjoy the optimum benefits of this magical CRM software. 

How easy is it to set up GHL?

This is where a lot of people run into their first problem. When you are new to CRMs, it is easy to get caught up in all that pretty functionality and forget about things like, say, basic usability. If setting up your account was difficult or confusing at all, you should probably consider another option.

The good news is that GoHighLevel doesn’t have these problems! It offers a guided setup that guides you through each step of your set-up process so that you don’t get lost along the way. You can also reach out to their customer support team via LiveChat if you ever need help. They are friendly, responsive, helpful and most importantly they are available 24/7 the whole year to provide their services worldwide. 

So even though it might not be perfect for those who want complete control over every aspect of their marketing strategy, I would say that GoHighLevel is perfect for anyone who wants a quick and painless installation experience. 

GoHighLevel Pros & Cons

Pros 

• Money Saver: With the help of integration, it has replaced many other software that ultimately saves a lot of money.
• Time Saver: Because everything is just in one place, it is a time saver CRM.
• Easy to Use: Very easy to track everything including total calls, texts, clicks, and replies and what are in ques or pipeline.
• Mobile App on the GO: Manage your dashboard and chats on the go because GHL has its own mobile application to access anywhere anytime. 
• White Labeling Platform: It offers White Label Agency services such as Facebook Advertising, Google Advertising, and Social Media Posting.
• Customer Support: Excellent service provider being active 24/7 so that you can solve any problem via LiveChat.

Cons

• A vast CRM “for a newbie” as it is a time-consuming CRM for learning to operate because it has full of features.
• Not conducive for e-Commerce business because it is not made that way to display various types of products on the website.

Final Thoughts

Since I have been using GHL CRM for over a couple of years and shared my overall experience of using this tremendous CRM, you can now give a shot to their 14-day trial if you are running a medium or small agency or enterprise. 

Even if you are a freelancer or consultant, this CRM can make the most of your work easily in a most efficient way. Thanks to GoHighLevel automation solutions that have enabled me to expand my organization in a very quick span of time. Now it’s YOUR time to AIM HIGH, GO HIGH with this GoHighLevel CRM to achieve the most out of it for your own organization. Sounds Inspiring, RIGHT ?? 👉 Give it a try here for FREE !! 👈